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This content has been archived. It may no longer be relevantUber announced Monday that it has partnered with online radio station Pandora to offer a…
Read MoreYouTube announced that it will bring live streaming right to its mobile app. The Alphabet (Google) owned company has released a few screenshots of what…
Read MoreThe car dashboard is the greatest programming challenge for broadcasters today. Although radio remains the dominant media consumed in the car, the big boys of…
Read MoreBy: Bob Kernen We get asked all the time: “How much does an app cost?” And we always give the same answer: “As much as…
Read MoreBy: Bob Kernen Last week in this space, we gave you some suggestions on how to use your native assets – your broadcast and website…
Read MoreWhen was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
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When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. In today’s post, it’s put-up-so-shut-up time. As we wrap up a short week, I’ll use…
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations:
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