Technology to
Your Business
Challenges
jācapps develops custom software applications including mobile apps, web applications, and other digital technologies
Explore our solutions
from Jacobs Media
As radio’s financial fortunes falter, broadcasters are talking about what it means to be “digital first.” That’s the topic of today’s blog post, as traditional media—like radio and newspapers—consider strategic alternatives.
Labor Day Weekend 2025 is upon us, a time of barbeques, picnics, baseball, and beaches. Speaking of the sand and sea, today’s post has a few thoughts about some of the key players still working hard in radio. Enjoy your weekend!
News operations have a “morgue”—files where stories, bios, photos, videos, and other resources can be quickly rolled out when an important newsmaker dies. As we should have learned in radio, preparation for the inevitable passing of music stars is not only smart for brands—it can also deliver ratings. It is also an opportunity for broadcast radio to prove its mettle versus streaming music services, podcasts, and satellite radio. After the passing of Ozzy Osbourne last month, I hope you enjoy today’s #TBT post from 2021.
Not a lot of flourish in today’s JacoBLOG email. Today’s post is different from the norm. It’s about ME. I hope you get a few minutes to read it.
Why is it that when it comes to rebrands and logo evolutions, otherwise smart, sane brands often lose their minds, making truly lamentable mistakes? That’s what happened to a major cable network and a restaurant/gift store franchise last week. Today’s blog post goes down the marketing rabbit hole to explain what NOT to do.
When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
our blog
When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. In today’s post, it’s put-up-so-shut-up time. As we wrap up a short week, I’ll use…
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations: