from Jacobs Media
It may be tempting to talk politics on your radio show, but today’s blog provides some evidence for why playing it straight might be the better way to go. Just ask Netflix CEO Reed Hastings, Taylor Swift, and the nation’s feline population.
Read MoreWomen in the workforce has been a common topic over the last decade or so. In radio, however, the conversation has been more sporadic. Our new AQ6 study features new data about how women in the air studio are getting along. And now, a new McKinsey report – “Women in the Workplace” – sheds light on the overall outlook for women on the job. In radio, our numbers indicate we’ve got a long way to go. To get a sense for what’s in front of us as an industry, just click “READ MORE.”
Read MoreThis week was Meta’s Connect 202, where the owner of Facebook, Instagram, Messenger, WhatsApp, and Threads hosted a show-and-tell with the tech press. What makes Meta…
Read MoreA big change may be coming to how Nielsen’s PPM system will measure radio listening, impacting the entire industry. Today’s blog post breaks it down – the winners, the losers, and what this may mean moving forward. Buckle up, because this one’s a true game-changer.
Read MoreIn the U.S., public radio content – both broadcast and podcast – is stellar. But making money in this environment is a challenge. Today’s post looks at why 2020 revenue models – for both commercial and public radio – need scrutiny and creativity. As we’ve learned, it takes just as much innovation to generate revenue as it does to make great content.
Read MoreWhen was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
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When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. In today’s post, it’s put-up-so-shut-up time. As we wrap up a short week, I’ll use…
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations:
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