Moody
Applying
Technology to
Your Business
Challenges
jācapps develops custom software applications including mobile apps, web applications, and other digital technologies
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moody
Applying Technology to Your Business Challenges

jācapps develops custom software applications including mobile apps, web applications, and other digital technologies

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Explore our solutions

Our highly collaborative, four-step process results in outstanding custom apps. We discover, design, develop and deploy. We work with you to find the inspiration to move forward and to determine what your needs are. Because we are dedicated to your success, we keep a close eye on the apps once they’ve been launched for any potential problems and to help you navigate the inevitable new devices and software updates.

clients

They Love Radio (But They Don’t Love US)

By Fred Jacobs | May 9, 2024

In our effort to analyze whether the word “radio” should give way to more expansive terms like “audio” or even “media,” we might want to pay attention to a growing phenomenon: more and more “amateurs” are creating their own radio stations in their workplaces, often accompanied by much joy, enthusiasm, and passion. What does this say about how consumers value the romance of “radio” but also how they feel about us broadcasters?

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What Is “Audience Development” Anyway?

By Fred Jacobs | May 8, 2024

April showers, May flowers, June PRTS.  Perhaps not romantic or even memorable, but for all of us at Jacobs Media and PRPD (now known as…

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“We Have Lost The Script”

By Fred Jacobs | May 7, 2024

The big news story this month has been campus unrest making its way through college campuses across America. At Columbia University, its college radio station distinguished itself with stellar coverage of that school’s student protests.

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“Americans REALLY Love Classic Rock”

By Fred Jacobs | May 6, 2024

In response to questions from two readers, the Washington Post’s data department tested the appeal of 20 different formats/genres across an extensive array of national demographic groups. And in an impressive showing, one of them took top honors in 17 of 20 categories. To learn the big winner, just click on “Read More.”

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The Auto Industry To Radio: Crank It Up!

By Fred Jacobs | May 3, 2024

The “AM For Every Vehicle Act” continues to make progress in D.C., no simple task given these contentious times. But hearings earlier this week had their share of fireworks and even controversy, thanks to a “crank’ idea from the auto industry. No one said it would be easy.

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Memo To Radio: Apps Are F@#&ing Back!

By Fred Jacobs | September 8, 2025

When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.

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Public Radio’s Path Forward

By Fred Jacobs | September 5, 2025

In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …

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our blog

Memo To Radio: Apps Are F@#&ing Back!

September 8, 2025

When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.

Read More

Public Radio’s Path Forward

September 5, 2025

In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future.  In today’s post, it’s put-up-so-shut-up time.  As we wrap up a short week, I’ll use…

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Public Radio’s Path Forward – Let’s Get Local

September 5, 2025

In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations:

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