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from Jacobs Media
Choosing a developer to help you plan and execute your mobile strategy can be daunting. If you’re like most media or agency people, you mostly…
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If your company has joined the mobile revolution, congratulations. Your brand is now part of the biggest, most transformative technology trend in the world since…
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Earlier in the week, HD Radio celebrated its 15th anniversary, a period loaded with both promise and disappointment. Today’s blog post looks at the glass half empty / glass half full history on the technology, exploring what worked and what might’ve been. Where do YOU weigh in? Something tells me you have an opinion.
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Push notifications can make a huge impact on your company’s success. But first, before we get into why you need them, you may ask, what…
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The appeal of having a mobile app for your company is obvious. An app has the potential to increase the reach of your business and…
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When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
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In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
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When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read More
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. In today’s post, it’s put-up-so-shut-up time. As we wrap up a short week, I’ll use…
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In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations:
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