
from Jacobs Media
The pandemic and resulting impact in work, home, and leisure routines has also generated a surge in mobile app usage. A study just released from…
Read MoreAfter close to twelve years in the mobile app development business, we can tell you the majority of prospective clients have one thing in common: …
Read MoreWhat if there were no holiday shopping season in 2020? Five months ago, if we would have posed this question, you would have thought we’d…
Read MoreWithout question, Covid-19 has impacted all aspects of our lives and B2B marketing is no exception. Historically, B2B relationships centered around in-person meetings and product…
Read MoreFor retailers, Covid-19 has accelerated the changes in shopping habits they were already experiencing. The benefits of the shopping experience – browsing the aisles, checking…
Read MoreWhen was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
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When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. In today’s post, it’s put-up-so-shut-up time. As we wrap up a short week, I’ll use…
Read MoreIn Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations:
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