Technology to
Your Business
Challenges
jācapps develops custom software applications including mobile apps, web applications, and other digital technologies
Explore our solutions
from Jacobs Media
When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “Trump Bump” to carve out a path for the future. In today’s post, it’s put-up-or-shut-up time. As we wrap up a short week, this post will fill in some of the blanks and color in some solutions to remedy our nation’s beleaguered public radio stations:
Radio programmers are often criticized for being “old school,” focused on ratings rather than on entertaining. But today’s #TBT post questions that logic using real world examples of broadcast radio PDs who have made the transition to the digital world. And soon, Pandora—and perhaps Spotify—may find out just what great radio programmers are capable of. The really talented ones can program anything.
What kind of year has it been so far in radio? We know digital revenue is up, while traditional billing is down. And Christian radio continues to shine. But in public radio, it’s been a tough go since the defunding decision by Congress earlier in the summer. How can public radio stations and their operators respond, stay relevant, and healthy in an increasingly turbulent environment? It turns out these action steps and solutions will resonate for everyone in radio.
When was the last time you actually thought about your station’s (or your company’s) mobile app strategy? How often do you research your mobile initiatives to make sure they’re aligned with your master strategy? Recently, ESPN redefined its entire mobile scheme, and with it, their content ecosystem. Paul and I did some homework on what it could mean for radio broadcasters. And that’s what today’s blog post is all about.
In Tuesday’s post, I outlined a rough schematic for how public radio could use its latest “bump” to carve out a path for the future. …
our blog
Today’s post marks the end of our “Best of” series from 2024. It is a granular look at the digital content radio organizations have created during these past 30 years – and what might transpire moving forward. And I pose questions – 18 of them, in fact – every content creator and media executive should ask BEFORE greenlighting new media products and projects. This is an interactive process. I’m hoping to hear from many of you because this is truly a community effort. In fact, that may be the only way for radio to address its current set of daunting challenges. Have a look.
It is anyone’s guess whether 2025 turns out to be a rebound year for radio or a continuation of arduous times for the business. Thus, here’s a “Best of” blog post that’s almost one year-old that brought much-needed positive news about radio, defying conventional wisdom about the state of the medium. No, it didn’t change anything, but it felt good to start the new year on a positive, uplifting note. So, let’s try it again. And if no one’s said it to you recently, Happy New Year!
The big – and rather shocking – radio stories this past year came from across the border. It wasn’t that Bell Media was selling off more that 40% of their radio group to seven different broadcast companies – it was that one of their corporate officers announced the reason for the sale: radio is no longer a viable business, according to the company. In today’s “Best of” post, I’ll revisit what it meant to say the quiet part out loud, and why the effects of their announcement was most definitely felt in the 50 states in 2024 – and perhaps, beyond.